New LBS Working Paper Series launched

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LBS proudly presents its new LBS Working Paper Series.

The LBS Working Paper Series presents applied research completed by LBS faculty, outstanding graduates and partners. Topics include subjects taught and researched at LBS’s degree programs, mainly but not exclusively competitiveness, international business and management, finance, and compliance. Every year successful master graduates will be invited to publish condensed versions of their theses. Furthermore, the Series occasionally contains relevant interviews and conference reports.

The first issue was authored by IML 2012 alumna Lora Edmond Santurdzhiyan (with distinction), who successfully completed empirical research on the Impact of Self- Identification on the Development of Brand Loyalty of Generation Y.